Digital Transformation Strategies & Techniques
Training will be conducted over 1 full day and will cover the following topics:
Design Business Digital Transformation Strategy
- Building bridges between IT and the business
- Building bridges between the business and information/processes
- Building bridges for actionable intelligence
- Building human bridges in a digital transformation strategy
- Bridges to build new ecosystems
- Bridging technologies and innovation
- Bridging intent and achievement: where do you want your digital transformation strategy to take you?
- The Digital Revolution
- What is Digital?
- The Stage of Digital maturity
- Who is your competition in digital economy?
Critical Factors to consider
- Who should lead the digital agenda?
- Employee Skills needed for digital transformation
- Processes necessary for digital transformation
- Digital technology
What's next to consider
Dates: 30 April, 2019
Training Fees: JD 200
Location : Amman- W Hotel
Who should attend the Training
Marketing Managers, Chief Marketing Officer, Marketing Directors, General Managers, Operations Manager, Innovation Manager, Customer Care Director, Chief Information Officer, Chief Digital Officer
AMEED AWAD - GOOGLE MENA (Dubai Offices) GOOGLE MASTER TRAINER.
Ameed Awad is a Certified Digital Marketing Professional (Digital Marketing Institute – DMI), Certified Digital Transformation Strategist – Emeritus MIT with over 15 years of practical experience in online advertising, traditional marketing and digital marketing using all social media channels (i.e. Facebook, Twitter, YouTube, Instagram and LinkedIn) for local and International private companies. Ameed is currently working as a professional trainer in Dubai, Amman, Muscat and Ramallah on Social Media and Digital Marketing topics (i.e. Search Engine Optimization (SEO), Pay Per Click (PPC), SEM, Click Through Rate CTR, CPM, CPC, email marketing and display advertising using Google AdWords). Ameed is also working as a consultant for International firms to design online strategic plans and enhance the conversion of online clients through social media channels by adding creative ads and contents to engage clients with local/international brands, also Ameed is holding 15 years of designing and developing website for local/international companies/organizations. Ameed is currently works as Digital Transformation Director with ESD Dubai and MAZAYA Dubai.
Testimony by Al Ahli Bank - OMAN, Muscat
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