Leadership & Marketing Advance Training – Online

Online workshop will cover the following topics in one day (6 hours):

LEADERSHIP

Manage Projects like Summits Climb
Build Your Dream Team
Handle Conflicts
Adapt to Changes Surrounding You
Coach for Performance
Communicate Clearly
Capture Opportunities Around You
Deal with Resource Scarcity
Manage Risks Effectively
Develop a Culture of Accountability
Think Beyond Profit

MARKETING

Best Marketing Strategy Framework
Aligning Digital Marketing with business goals
Marketing trends in 2023
Digital Marketing Strategies in 2023
Best branding techniques to dominate markets
When to chose brand building vs marketing activation
The process of brand globalization vs brand activation

MOHAMED ISA
CFO | Board Member | CX Advocate | Bestselling Author | Award-Winning Speaker - Award-Winning Speaker & Amazon's Bestselling Author

Mohamed Isa is a savvy executive with more than 20 years of business experience in different industries, including Consumer Goods, Real Estate, Investment Banking, FinTech, and Travel & Tourism. He gained this experience across the GCC. His functional expertise includes Finance, Investment, Business Development, Compliance, Audit, and Human Resources.

Before becoming a self-employed consultant, Mohamed was the Chief Financial Officer (CFO) of INOVEST for more than 11 years. During his tenure, he played an instrumental role in achieving several corporate milestones such as handling the company's Initial Public Offering, the cross-listing on different Stock Exchanges – In Bahrain & Kuwait, the rights issue, the corporate re-branding, and the corporate restructuring program. He was part of an executive team that took a company from a humble $63 Million to $528 Million in four years.

Mohamed started his career at the multinational giant – Unilever – in its offices in the United Arab Emirates and Kingdom of Saudi Arabia. His last post with the company as Regional Finance Manager for North Africa, Middle East, and Turkey responsible for the Financial Management of the Top 5 Global Brands including Lux, Dove, Comfort, Lipton, and Fair & Lovely.

Mohamed passed the Certified Public Accountant (CPA) Exams at Colorado State Board of Accountancy in the USA. He also holds a BSc in Accounting from the University of Bahrain and a Master of Business Administration (MBA) from the UK University of Hull. Further, the Chartered Management Institute (CMI-UK) granted him the Chartered Manager status. He is also a Fellow Member of the Institute of Leadership & Management (ILM-UK).

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AMEED AWAD - International Digital Marketing, Sales, Branding and Transformation Consultant & Trainer

Trained more than 6000 professionals in MENA region on Digital Marketing, Digital Sales, Digital Branding and Digital Transformation, designed more than 200 digital marketing, sales, and transformation strategies for businesses in MENA, improved their online presence, e-commerce platforms, brand building and sales activation to their products and services domestic and internationally.

Currently working as a certified professional trainer with Google-Dubai and Digital Consultant & Trainer with INFORMA MENA in Dubai, GCE Jordan - Amman, Muscat, Beirut and Ramallah on Social Media and Digital Marketing topics (i.e., Social Media Management and Advertisement, Search Engine Optimization (SEO), Pay Per Click (PPC), SEM, Click Through Rate CTR, CPM, CPC, email marketing and display advertising using Google AdWords).

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