Training will be conducted over 2 days and will cover the following topics
- Brand Ambassadors - The importance of your fans
- Brand Manifesto - Your vision and it's purpose
- Your People - The core of your business
- Your Culture - How to create and cultivate great environment
- Your Story - Storytelling is marketing
- Brand Personality - What makes you stand out
- Brand Look - How a consistent look keeps your brand in people's minds
- Brand Experience - Now it's time to live what you say
- What is Branding?
- Brands Spectrum
- Branded House VS House of Brands
- Brand Manager roles and functions
- What is Digital Branding?
- Digital Branding in Perspective
- Social Media Branding
- Live Examples on Facebook/Instagram Branding Ads
- Live Examples Google Brand Awareness Ads
- How to manage different brands online? Case study
REGISTER NOW
2-Day Workshop| March 2 & 3 | 09:30 - 16:00
Training Fees $500
Location :Grand Millennium AMMAN HOTEL
Who should attend the Training
Anyone who has business and want to create online store, Marketing Managers, Branding Managers, Sales and Promotion, CEOs, Small business owners, CRM Managers, Media Specialist, Public Relations Managers,
Freelancer who do online advertising, Retailers, Business Owners
DAY 1
- Brand Ambassadors - The importance of your fans
- Brand Manifesto - Your vision and it's purpose
- Your People - The core of your business
- Your Culture - How to create and cultivate great environment
- Your Story - Storytelling is marketing
- Brand Personality - What makes you stand out
- Brand Look - How a consistent look keeps your brand in people's minds
- Brand Experience - Now it's time to live what you say
DAY 2
- What is Branding?
- Brands Spectrum
- Branded House VS House of Brands
- Brand Manager roles and functions
- What is Digital Branding?
- Digital Branding in Perspective
- Social Media Branding
- Live Examples on Facebook/Instagram Branding Ads
- Live Examples Google Brand Awareness Ads
- How to manage different brands online? Case study
Matt Wilson
Creative Director and CEO, Animus Creative
Matt Wilson is the Creative Director and Owner of Animus Creative.
A branding expert, Matt wants to bring brands to life, helping businesses successfully engage with real people. Taking an approach to branding that digs deeper than the surface, Matt’s mission is to simplify branding and make business strategy visual, both externally and internally, to deeply understand your business and ensure that your customers do too, using integrity, design and creativity to gain recognition and build relationships.
Matt has been working in the Middle East since 2005, and in that time, he has worked with many global brands on their design and branding goals. These include Ooredoo, DP World, Agility Logistics, Zurich Insurance and Disney.
As an entrepreneur himself, Matt has a history of supporting startups launch and drive their business forward. Matt is also an avid outdoorsman, with a passion for mountain climbing, trekking and exploring.
Ameed Awad
International Digital Marketing, Sales, Branding and Transformation Consultant & Trainer
Trained more than 6000 professionals in MENA region on Digital Marketing, Digital Sales, Digital Branding and Digital Transformation, designed more than 200 digital marketing, sales, and transformation strategies for businesses in MENA, improved their online presence, e-commerce platforms, brand building and sales activation to their products and services domestic and internationally.
Currently working as a certified professional trainer with Google-Dubai and Digital Consultant & Trainer with INFORMA MENA in Dubai, GCE Jordan - Amman, Muscat, Beirut and Ramallah on Social Media and Digital Marketing topics (i.e., Social Media Management and Advertisement, Search Engine Optimization (SEO), Pay Per Click (PPC), SEM, Click Through Rate CTR, CPM, CPC, email marketing and display advertising using Google AdWords).
Trained Clients
All Digital Clients trained