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Training will be conducted over 2-day and will cover the following topics

  • Introducing the WALTS Methodology
  • Design Digital Marketing Strategy
  • Design Digital Marketing Action plan
  • Social Media Strategic Planning
  • Social Media Management and Advertisement (Facebook & Instagram)
  • Social Media Brand Building and Sales Activation
  • Facebook Lead Generation Forms, Facebook Pixel ID
  • Facebook Re-targeting visitors, Instagram Ads and re targeting
  • Search Engine Optimization
  • (On-page & off-page optimization),
  • Google Ads - Search, Display and Videos
  • Re-targeting Website visitors using Google Ads

2-Day Training | July 26, 27 | 09:30 - 15:30
Training Fees $450
Location: Techno Park - Palestine
Certificate: Signed & Stamped Official Certificate from ESD Academy Dubai - WALTS

Who should attend the Training
Marketing Managers, Branding Managers, Social Media managers, Sales managers, digital marketing managers/directors, Small business owners, Media & communication Specialist, Entrepreneurs, startups, Freelancer / startups or business owners who do online advertising.

DAY 1

Introducing the WALTS Methodology
How it works
Design Digital Marketing Strategy applying WALTS Methodology
Design Digital Marketing Action plan

Social Media Strategies
Management and Ads

(Facebook & Instagram)
Brand Building
Sales Activation
Engaging
Customize your targeting

DAY 2

 Practicing social media
Management & Ads

What is Facebook Edge Rank
How it works
Increase Facebook/Instagram Likes Organically and paid
Meta Pixel ID for retargeting
Best Engaging post types
Tune your voice for best sales leads
Create Reach Ads
Create Lead Generation Ads
Read Report, tune campaigns and plan
Calculating CTR Percentages

Working on Facebook / Instagram
Ad sets, and Ads

 Search Engine Marketing &  Search Engine Optimization
Organic Search VS Paid Search
Pay Per Click – Paid Search
Display Ads
Video Ads
Mobile App Installation Ad
Rank your page on top of SERP

Ameed is currently working with GOOGLE MENA (Dubai Offices) as international Digital Marketing Instructor.

International Digital Marketing, Sales, Branding and Transformation Consultant & Trainer

Trained more than 6000 professionals in MENA region on Digital Marketing, Digital Sales, Digital Branding and Digital Transformation, designed more than 200 digital marketing, sales, and transformation strategies for businesses in MENA, improved their online presence, e-commerce platforms, brand building and sales activation to their products and services domestic and internationally.

Currently working as a certified professional trainer with Google-Dubai and Digital Consultant & Trainer with INFORMA MENA in Dubai, GCE Jordan - Amman, Muscat, Beirut and Ramallah on Social Media and Digital Marketing topics (i.e., Social Media Management and Advertisement, Search Engine Optimization (SEO), Pay Per Click (PPC), SEM, Click Through Rate CTR, CPM, CPC, email marketing and display advertising using Google AdWords).

For registration or if you have any question, please feel free to contact me directly on 00970 599 385702 or aa@ameedawad.com 


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